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All collectionsGetting started on app.ensun.ioHow ranking works

How ranking works

This article explains the main factors that influence rankings on ensun.

At ensun, our goal is to help users quickly discover the most relevant suppliers, manufacturers, and service providers worldwide.

To achieve this, ensun continuously crawls key vendors around the world and creates informative supplier profiles based on publicly available business data.

Suppliers can also register directly on ensun to ensure their company is included in ensun’s database and maintain control over their company profile information.

These company profiles are ranked by our AI-based Ranking System ERA-S, which determines how relevant a company is for a specific search query.


How ERA-S works

Our ranking system evaluates multiple factors, including:

  • Relevance to the search query

  • Semantic AI-based keyword understanding

  • Industry and technology matching

  • Quality and structure of company information

  • Market relevance and business context

  • Product and service information

Instead of relying only on exact keywords, ensun uses semantic AI matching to understand the meaning behind search queries and company capabilities.

For example:

A company offering industrial automation systems may also appear for searches related to:

  • smart manufacturing

  • factory automation

  • industrial digitalization

even if these exact terms are not listed in the company profile.


Why search rankings change

Search rankings on ensun are dynamic and may change over time based on factors, including:

  • Updates to company profiles

  • Changes in available business information

  • Evolving market relevance

  • New companies entering the marketplace


How companies appear in search results

There are two ways companies can appear on ensun:

Crawling and Claim

  • Companies discovered through our crawling system appear as supplier profiles on ensun

  • Claimed companies are also initially crawled and can manage their profile information

  • Buyers clicking these results are directed to the company profile hosted on ensun

Claim your company

ensun Ads

ensun Ads provide sponsored visibility within search results.

With ensun Ads:

  • Suppliers can rank within the top 3 search positions

  • Buyers are directed straight to the advertiser’s website or landing page

  • Sponsored placements are clearly differentiated from organic search results

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Running ensun Ads is the only way to guarantee a top placement in ensun search results.
Launch your first campaign

More information:

How to improve visibility

Learn how you can improve your visibility on ensun.

How to find your company

See where you can find your company in ensun

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